The Power Of Habit

A young woman walks into a laboratory. Over the past two years, she has transformed almost every aspect of her life. She has quit smoking, run a marathon, and been promoted at work. The patterns inside her brain, neurologists discover, have fundamentally changed. Marketers at Procter & Gamble study videos of people making their beds. They are desperately trying to figure out how to sell a ne…

The Power of Habit

Takes you to the edge of scientific discoveries that explain why habits exist and how they can be changed. This book brings to life a whole new understanding of human nature and its potential for transformation. It shows, by harnessing this science, we can transform our businesses, our communities, and our lives.

The Power Of Habit

Edition

2012

ISBN/ISSN

-

Collation

371 Pages

Series Title

-

Call Number

150 DUH/POW